VACS MAKES A BOLD IMPRESSION AT THE SAIGONTOURIST GROUP FOOD & CULTURE FESTIVAL 2026
29/03/2026
HO CHI MINH CITY – From March 26 to 29, 2026, Vietnam Airlines Caterers (VACS) proudly participated in the Saigontourist Group Food & Culture Festival 2026. The large-scale event proved to be a major success, drawing a record-breaking crowd of over 80,000 visitors.
Throughout the four-day event, the VACS booth remained a hive of activity. Renowned food KOLs and young trendsetters quickly identified the stall as a "must-visit" location, flocking to the site for photos and reviews.
The opportunity to savor "gourmet flavors from the sky" in the lush setting of Van Thanh Park delivered an explosive sensory experience. Many curious diners were overheard saying, "The moment you see it, you just have to try it!"
To further engage the crowd, VACS went above and beyond by offering:
Throughout the four-day event, the VACS booth remained a hive of activity. Renowned food KOLs and young trendsetters quickly identified the stall as a "must-visit" location, flocking to the site for photos and reviews.
The opportunity to savor "gourmet flavors from the sky" in the lush setting of Van Thanh Park delivered an explosive sensory experience. Many curious diners were overheard saying, "The moment you see it, you just have to try it!"
To further engage the crowd, VACS went above and beyond by offering:
- Complimentary In-Flight Dining: Visitors were treated to a free, authentic aerial culinary experience on the ground.
- Interactive Entertainment: Mini-games and "Lucky Spins" kept the energy high with a variety of attractive prizes.
- Modern Photo Zones: Thoughtfully designed "check-in" corners resulted in a wave of viral social media content, capturing the festive spirit of the event.
Recognition for Excellence: "Most Impressive Booth Design"
The company’s efforts were officially recognized when VACS was honored with the "Most Impressive Booth Design" award. This accolade serves as a testament to the brand’s serious investment in creativity and its commitment to providing a unique, high-quality brand experience for the public.
Elevating Vietnamese Cuisine
Through its presence at this year’s festival, VACS aims to leave a lasting emotional impression on consumers while promoting the rich values of Vietnamese gastronomy. This participation aligns with the company’s long-term mission: to elevate the stature of Vietnamese cuisine on the global culinary map.
